In the Gambit deck of cards, Randa is undoubtedly the Queen of Hearts! A trilingual Swedish/Arab hybrid with over 14 years of experience in PR & Communications, Randa is known for her strategic acumen and vast media relationships across the region.
Private PR consultant for the World Economic Forum (WEF) since 2013, Randa’s career has spanned multiple award-winning agencies where she has worked on clients across hospitality, luxury, sports, automotive, events, logistics, finance and education. Another car-lover in the Gambit team, Randa relaunched McLaren in Middle East across the region from 2009-2011 and was an integral member of the BMW, MINI and Rolls-Royce agency teams from 2011-2013.
Splits her time between Gambit and her role as Publisher and Editor-in-Chief of Awqat Magazine, a fully Arabic-language travel, tourism and lifestyle publication that she launched in 2013.