Automotive and tech specialist, Salam is a Senior PR Manager at Gambit’s FWD team, bringing years of experience leading campaigns for some of the region’s biggest brands.

Al Ain-born and UAE-raised, he has built a strong track record in media relations and creative storytelling, delivering standout results across niche sectors. His work has spanned launches, press conferences, abroad activations, and long-term brand building, with a focus on making communications culturally relevant.

A communications graduate and lifelong gamer, Salam combines his professional expertise with a genuine passion for technology and culture, giving him a unique edge in connecting brands with audiences across the Middle East.