German PR and event professional with a Bachelor’s degree in International Marketing and Management from the Hochschule Mittweida and a scholarship Master graduate in Luxury Brand Management from the University of East London.

Experienced in luxury brand activations, from leading GCC press trips to Watches & Wonders Geneva for a renowned Swiss watch brand two years in a row, to a high jewelry boutique opening at Jumeirah Marsa Al Arab. Now at Gambit she supports Team Atelier handling clients such as Essilor Luxottica, Ski Dubai, VOX Cinemas and more.

Fluent in English and German, Vivian combines strategic insights with creative storytelling to build meaningful media relations and elevate luxury brands across the GCC.